Rapala X-Rap
The X-Rap® is "all about the action." The versatility of the X-Rap allows an angler to impart a number of fish-catching actions in a single retri...
View full detailsRapala Ripstop
The RipStop™ tail design creates a fast-ripping, flashing swimbait action. Hard-stopping, forward motion stops on a dime, with a subtle shimmy be...
View full detailsRapala Shadow Rap
The Shadow Rap® combines a horizontal struggle with a vertical fade that perfectly mimics a minnow in trouble. Rapala has perfected the natural m...
View full detailsRapala Shadow Rap Deep
The Shadow Rap® Deep combines a horizontal struggle with a vertical fade that perfectly mimics a minnow in trouble in the 4-8 foot depth range. R...
View full detailsRapala RipStop Deep
The RipStop® Deep has the same action as the original RipStop®, it just dives deeper. The RipStop® tail design creates a fast-ripping, flashing s...
View full detailsRapala Husky Jerk - Live Series
Perfectly balanced, the Husky Jerk® can be cast or trolled at any speed and still run true. The rattle chamber transmits sound waves that amplify...
View full detailsRapala Shadow Rap Shad
Big fish can't resist the tantalizing, slow-rising action of new Shadow Rap Shad. Swimming with the infamous horizontal struggle with a vertical ...
View full detailsRapala Original Floating
The lure that started it all is still the number one "go-to" lure. Whether twitched on top as a surface bait, retrieved as a shallow runner, weig...
View full detailsRapala Shadow Rap Shad Deep
The Shadow Rap Shad breaks the mold. Fish it finesse in the morning when the big ones are still a little sleepy, then ramp it up all the way to a...
View full detailsRapala Jerkbait Mavrik 110
Precision Xtreme Series is made with the finest construction and unrivaled technical qualities. The PXR Mavrik provides premium jerkbai...
View full detailsRapala X-Rap Deep Jerkbait
The X-Rap Deep rockets towards the bottom with all positive characteristics that has made the X-Rap legendary; prominent scales and lateral...
View full detailsRapala Deep Mavrik 110 Jerkbait
Precision Xtreme Series is made with the finest construction and unrivaled technical qualities. The PXR Deep Mavrik provides premium jerkba...
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