G. Loomis

IMX-PRO STEELHEAD is a purpose-built rod series designed for the demands of modern steelheading. Developed in Woodland, Washington, and ref...

Engineered for serious walleye fishing, the G. Loomis IMX Walleye Series Spinning Rods deliver the perfect blend of sensitivity, strength, and bala...

Steelheading isn't a pastime. It's an obsession. Forged from experience, passion — and often a healthy pinch of optimism — hardened...

Unanimously distinct from one to the next, steelhead fisheries in North America share a common characteristic — constant, sometimes complet...

Unanimously distinct from one to the next, steelhead fisheries in North America share a common characteristic — constant, sometimes complet...

Built for experienced hands, G. Loomis designs tools for anglers demanding performance with purpose. For those who believe innovation is th...

Harsh weather, finicky bites, and an endless list of challenges lie in the path of walleye anglers pursuing the "golden reward." Knowing en...

Ultralight anglers must weigh a myriad of factors to find success on the water. Decoding the right combination of water conditions and fish...

Developed to cover a broad spectrum of modern freshwater applications, IMX-PRO V2 boasts a mix of standard and technique-specific actions c...

A legendary reimagination of an iconic series of actions, the G. Loomis NRX+ NED RIG draws from more than forty years of technology, innovation, an...

With pride and prestige on the line, avid bass anglers focus on the details when relying on their tools to stand out from the pack. Handcra...

With pride and prestige on the line, avid bass anglers focus on the details when relying on their tools to stand out from the pack. Handcrafted in ...

With pride and prestige on the line, avid bass anglers focus on the details when relying on their tools to stand out from the pack. Handcra...

With pride and prestige on the line, avid bass anglers focus on the details when relying on their tools to stand out from the pack. Handcra...

With pride and prestige on the line, avid bass anglers focus on the details when relying on their tools to stand out from the pack. Handcra...

With pride and prestige on the line, avid bass anglers focus on the details when relying on their tools to stand out from the pack. Handcra...

With pride and prestige on the line, avid bass anglers focus on the details when relying on their tools to stand out from the pack. Handcra...

With pride and prestige on the line, avid bass anglers focus on the details when relying on their tools to stand out from the pack. Handcra...

A legendary reimagination of an iconic series of actions, the new G. Loomis NRX+ draws from more than forty years of technology, innovation, and ...

A legendary reimagination of an iconic series of actions, the new G. Loomis NRX+ draws from more than forty years of technology, innovation, and ...

A legendary reimagination of an iconic series of actions, the new G. Loomis NRX+ draws from more than forty years of technology, innovation, and ...

A legendary reimagination of an iconic series of actions, the new G. Loomis NRX+ draws from more than forty years of technology, innovation, and ...

A legendary reimagination of an iconic series of actions, the new G. Loomis NRX+ draws from more than forty years of technology, innovation, and ...

A legendary reimagination of an iconic series of actions, the new G. Loomis NRX+ draws from more than forty years of technology, innovation, and ...

A legendary reimagination of an iconic series of actions, the new G. Loomis NRX+ draws from more than forty years of technology, innovation, and de...

Bass spinning rods designed for anglers that prefer our "Classic" Spin Jig actions. Full cork grips and fuji reel seats with Fuji K-frame guides pr...

Center pin rods & reels are not a new concept or technique, but they are new to today's angler. The theory behind the technique is a drag-fre...

These new high-tech casting rods mirror the original G. Loomis 'Mag-Bass' fast action tapers with Shimano's Spiral X/Hi-Power X blank technologie...

These new high-tech spinning rods feature the fast action tapers of G. Loomis' original Spin Jig series with Shimano's Spiral X/Hi-Powe...