New Fishing Products

A tradition of innovation and technology is what we relied on while building the all-new Fenwick Eagle. There are expectations from anglers...

A tradition of innovation and technology is what we relied on while building the all-new Fenwick Eagle. There are expectations from anglers...

A tradition of innovation and technology is what we relied on while building the all-new Fenwick Eagle. There are expectations from anglers...

Fenwick HMG changed fishing forever in 1973 with the creation of the first ever all graphite fishing rod. HMG meant High Modulus Graphite t...

Fenwick HMG changed fishing forever in 1973 with the creation of the first ever all graphite fishing rod. HMG meant High Modulus Graphite t...

Fenwick HMG changed fishing forever in 1973 with the creation of the first ever all graphite fishing rod. HMG meant High Modulus Graphite t...

Heavy Hitter is the full contact brute you throw into the heaviest cover, to chase the nastiest, biggest fish. 4" bait designed to have a large pro...

Big results in a small package, The Suspect satisfies the tastebuds of panfish and trout to the biggest bass in the lake. 

The Freeloader is the bait you want trailing along for the ride on your spinnerbait, vibrating jig or scrounger. 

Sometimes in bass fishing, less is more, that’s exactly where the tasty Ned BLT comes in. 

To lead CrushCity, you need to be dependable, adaptable and fearless, which is why the The Mayor is the perfect candidate to crush big bass...

For worm weights, fixed floats, and beads of all descriptions, Pinits secures them all. 

DAIWA’s new PROREX Level Wind (LW) Line Counter (LC) predator fish trolling reel. Muskie trolling isn’t anything new, but certainly gaining...

NOSE-DOWN SITTING POSITION:One of the key secrets behind the Sim Shad's success is its nose-down sitting position. This lifelike posture mi...

Jigging Rap Magnum falls fast and true, designed for targeting individual fish when using forward-facing sonar. The heavy-weighted body mak...

The Spade Blade offers a unique of lifelike and flutter thanks to its specific shape and side blades.  Armed with a high quality treble hoo...

The Compac Platnium Clacker Spoon is a fantastic jigging spoon with an irresistible clacking sound that calls in fish from afar, just like ...

The all new EXCELER LT - Daiwa uses a carbon fiber body called ZAION V. The new version is 3%-5% lighter than our current EXCELER for comparable si...

The storied history of the Shimano Sahara continues in 2022 with the introduction of the Sahara FJ series of spinning reels. Designed for e...

  The new Stella FK redefines innovation while honoring Shimano’s legendary heritage. Engineered with cold-forged HAGANE gears and refined MicroMod...

This reputation for dependability and versatility prevails in the all-new Stradic FM, the newest addition to Shimano's CoreSolid lineup of ...

The redesigned Shimano Sedona FJ spinning reel combines HAGANE Gear for long-lasting smoothness and durability with SilentDrive technology for quie...

Look and feel like a pro-fisherman. Moisture-wicking helps you feel dry while the SPF50 protection shields you from the sun. features a cus...

Chemically sharpened Vanadium Steel fish hook on Top Quality Sufix Fishing line.  10 per pack  Length - 76 ...

Stainless steel construction with black nickel finish. Tapered ends minimize unwanted abrasion with knots & line.  Sizes ...

Sufix® 12lb. Fluorocarbon Leader and VMC ® Crossover Cap™ allows connection directly to the hook.    3 per pack.

This VMC® exclusive jig head features unique to the market "glow-in-the-dark skirts" and flashabou fibers. This unique combination really g...

Set the hook and hold on, the rodeo is in town! The new VMC® Tungsten Bullfly Jig has a longer & bulkier body with goose feather tail a...

Nobody likes a cry baby! Introducing the VMC® Tear Drop Jig with oversized holographic eye is perfect when fished with a float, dead stick,...

This unique shaped tube/creature hybrid swims with a gliding action with tentacles kicking with the slightest movement from an angler. A na...

A flip of the wrist and the bedding (sawdust) separates from the bait, purposely exposing your waxies, maggots, etc. Dual top and bottom li...

Military grade protection for your maggots, waxworms, mousies, and other creepy creatures. A quarter turn of the trademark, impact-proof li...

Featuring quality components and design to tackle some of the most prized freshwater gamefish in North America, the Shimano Compre Salmon/S...

Built for avid anglers passionate about their craft, the Shimano Compre Salmon/Steelhead rod series offers an expansion of models tailored ...

 Built for avid anglers passionate about their craft, the Shimano Compre Salmon/Steelhead rod series offers an expansion of models tailored...

Featuring quality components and design to tackle some of the most prized freshwater gamefish in North America, the Shimano Compre Salmon/S...

***All models ending in P will feature a single power knob handle*** Introducing the New Lexa: Redefining Precision and Perfor...

Answering the call of anglers around the country Daiwa Introduces the all-new Tatula 100. A re-design of the reel frame allows anglers to a...

The Daiwa FUEGO LT stands out with its ZAION V carbon-fiber body, offering 3–5% weight reduction compared to traditional nylon-based reels a...

Machine wash & dry. See garment label for details. FABRIC TECH: 52% cotton/ 48% polyesterITEM #: PG-12803

Please Note; Colours may vary from batch-to-batch as these beads are hand painted. Mad River Custom Steelie Beads in a variety of fish catching col...

Classic lines with a modern style  A new reel for 2017, the Umbra has a shallow line drum that is only 1/4" deep (6mm) to redu...

A Classic reel with clicker type spool brake.  The Canada Drifter has a combination of classic and distinctive styling. The re...

A classic reel with clicker type spool brake. The Canada Drifter has a combination of classic and distinctive styling. The clicker version has a fl...

Now you can have proven Saltist™ reel performance with the added convenience and efficiency of a levelwind. Plenty of cranking po...

Daiwa’s added Tatula Elite Series Bass Rods to its stellar line up. What makes these rods so special? These are true signature series rods ...

Byron Bay is a frame built to withstand any level of activity. Whether you're out for a run or cruising the surf, this nylon wrap sunglass ...

The Flats in a playful dual-tone colour palette is the perfect companion for your active escapades. Its SuperThin Glass lenses inset in a d...

Metallia rods are designed and crafted for those pursuing Salmon, Steelhead and Striped Bass. With spinning and casting rods specifically d...

Rods which are 8 feet in length or greater when fully collapsed do not qualify for $40 flat rate shipping due to oversized shipping rates. If you w...

REVROS is it now has a ZAION V body which is simultaneously lighter and a lot stronger than what other manufacturers are using at this pric...

TechSet® technical locking curve maximizes hook sets and locks fish in place. Moon eye shaped jig head provides added control and b...

Humminbird® LakeMaster® Maps deliver unrivaled detail, accuracy and innovative, one-of-a-kind features you need to eliminate unproductive w...

Cutter ski jig 1/4 white 8pk• ergonomic, current cutter jig head design cuts through tough current •Matzo sickle hook technology • chip res...

Saltwater-grade rods at an affordable price pointSaltwater-grade rods in this price category are usually better utilized as a coat hanger t...

Maximum Line SpeedThe born from our popular Boost Salt Series, the Boost Blue is built for anglers with an aggressive casting stroke to ach...

Redesigned and upgraded, the brand new Tatula XT Bass Rods feature lightweight and powerful HVF (High Volume Fiber) graphite blank technolo...