Black Friday Sale Items

This reputation for dependability and versatility prevails in the all-new Stradic FM, the newest addition to Shimano's CoreSolid lineup of ...

The redesigned Shimano Sedona FJ spinning reel combines HAGANE Gear for long-lasting smoothness and durability with SilentDrive technology for quie...

Look and feel like a pro-fisherman. Moisture-wicking helps you feel dry while the SPF50 protection shields you from the sun. features a cus...

Chemically sharpened Vanadium Steel fish hook on Top Quality Sufix Fishing line.  10 per pack  Length - 76 ...

Stainless steel construction with black nickel finish. Tapered ends minimize unwanted abrasion with knots & line.  Sizes ...

Sufix® 12lb. Fluorocarbon Leader and VMC ® Crossover Cap™ allows connection directly to the hook.    3 per pack.

Set the hook and hold on, the rodeo is in town! The new VMC® Tungsten Bullfly Jig has a longer & bulkier body with goose feather tail a...

Nobody likes a cry baby! Introducing the VMC® Tear Drop Jig with oversized holographic eye is perfect when fished with a float, dead stick,...

A flip of the wrist and the bedding (sawdust) separates from the bait, purposely exposing your waxies, maggots, etc. Dual top and bottom li...

Featuring quality components and design to tackle some of the most prized freshwater gamefish in North America, the Shimano Compre Salmon/S...

Built for avid anglers passionate about their craft, the Shimano Compre Salmon/Steelhead rod series offers an expansion of models tailored ...

 Built for avid anglers passionate about their craft, the Shimano Compre Salmon/Steelhead rod series offers an expansion of models tailored...

Featuring quality components and design to tackle some of the most prized freshwater gamefish in North America, the Shimano Compre Salmon/S...

The compact, gear wrangling Riverkit Wader Tote keeps waders, boots and raingear — wet or dry — in check and always at the ready. ...

Air out damp gear between sessions with this breathable wet-storage bag that's perfect for corralling outerwear, boots and more - minus uni...

Introducing the New Lexa: Redefining Precision and Performance in Fishing GearExperience fishing like never before with the revolutionary New Lexa....

Answering the call of anglers around the country Daiwa Introduces the all-new Tatula 100. A re-design of the reel frame allows anglers to a...

The Daiwa FUEGO LT stands out with its ZAION V carbon-fiber body, offering 3–5% weight reduction compared to traditional nylon-based reels a...

When days get shorter, stay in the game longer with our Heavyweight Baselayer Bottoms powered by stretch micro-grid fleece for optimum mobi...

Machine wash & dry. See garment label for details. FABRIC TECH: 52% cotton/ 48% polyesterITEM #: PG-12803

Built to outperform any other bladed jig, the Berkley Slobberknocker combines innovative design and proven Berkley features in one fish cat...

The warmest, most technically advanced convertible fishing glove in the Simms lineup, the WINDSTOPPER® Foldover Mitt provides cold-day comf...

Introduce cold, out-of-touch hands to the functional, all-weather WINDSTOPPER® Half-Finger Glove for enhanced dexterity, simplified knot ty...

When Mother Nature flips the switch to bleak, blustery and torrential, slip into the waterproof-breathable Simms Challenger Bib for...

Loaded with smart features and built for years of abuse, breathable, mobility-friendly Freestone Z Stockingfoot waders come equipped with a...

Please Note; Colours may vary from batch-to-batch as these beads are hand painted. Mad River Custom Steelie Beads in a variety of fish catching col...

When you're ready to chase the biggest and brightest through the season's coldest and harshest, the Bulkley sets the insulated-jacket stand...

Built to obliterate fierce-weather obstacles, the waterproof, hooded Challenger Insulated Jacket comes kitted with toasty PrimaLoft® Rise i...

Lightweight, durable, waterproof and ultra-warm, the Simms Challenger Insulated Bib silences cold, stormy weather so you can stand tall thr...

The ultimate layer for hardworking feet, pull on the Bulkley Bootie before slipping into your waders for added comfort and warmth in the co...

The ExStream Neoprene Glove is your surly weather savior, providing comfort, warmth and dexterity for the coldest, wettest conditions.Seaml...

Step into the action, or up to the podium, in the Simms Challenger Hoody that brings together a resilient outer flat-knit face with a plush...

Delivering strong performance for even the most hardcore angler, the St. Croix Onchor Center Pin Rods offer premium componentry and rod tec...

From the dock duties to running laps around the deck, the vulcanized-rubber Challenger 7" Boot sets the task-ready standard for guaranteed ...

Streamside Carbon Float Rod  IM8 graphite blankZirconia guides with SS framePortuguese cork handle with woven cabon & graphite sliding hoods.

The Shallow Raider Jointed provides extra action while trying to lure big game fish from tight cover such as over high weed beds or shallow...

This single rotating lure is the number one topwater bait on the market. It is perfectly balanced, has a very nice plop plop sound and comes with a...

The same concept as the Showgirl, just a step up. Durability, underwater vibration and light gathering skirts with two #7 Colorado blades m...

The Double Cowgirl is sure to be a classic big fish lure. It is truly something different for in-line spinners. The huge spinner blades cre...

The Depth Raider Countdown is a weighted neutral buoyant lure designed to go after suspended fish. Just count-it-down to your desired depth and sta...

    X Zone Lead Pagoda Nail Sinkers are perfect for adding to and altering any soft plastic bait presentation. Simply push them into the ba...

Designed to solve the challenges of casting big jointed swimbaits, the Shimano Armajoint 190SF Swimbait leverages Shimano's proprietary ARM...

Keep your tackle organized with the Calcutta Tackle Trays. Great for separating terminal tackle, soft plastics, stick lures, or even items ...

Keep your tackle organized with the Calcutta Tackle Trays. Great for separating terminal tackle, soft plastics, stick lures, or even items ...

Premium vinyl construction will keep your tackle and plastics dry. Sturdy corrosion-resistant zippers. Daiwa Tackle Binders also includes (...

X Zone Tungsten Skinny Drop Shot Weights feature 97% Tungsten, which is eco friendly, smaller in size in comparison to lead products and su...

The Daiwa Tatula Elite AGS Series Spinning Rods are built for anglers who demand maximum sensitivity, lightweight performance, and precisio...

Shakespeare brings a level of excellence and performance in this broad range of freshwater fly rods. With over one hundred years of experie...

TZR-WORM (Teaser-Worm) is our new Midwest Finesse worm bait that combines worm and bug elements into one amazing bait.  Designed to...

Bulletproof 10X Tough ElaZtech® construction, a lifelike profile with scale pattern and dorsal fin detail, vibrant swimming action, a wide ...

Thanks to their remarkably soft, pliable, buoyant, and 10X Tough ElaZtech® construction, 3.5" and 4.2" Trick ShotZ™--Z-Man's first specific...

Perfect for medium sized tackle, the 3450-23 is a versatile double-sided StowAway that gives you the option of forming 12-18 compartments. ...

12 compartments Durable plastic Clip-lock lid Individual locking compartme...

Opens up to 12 individually sealed lock/ snap compartments w/ adjustable dividers Clip-lock lid 4" X ...

10 compartments Durable plastic Clip-lock lid Individual locking compartme...

Plano's 3450 StowAway stores small tackle items efficiently in eight fixed compartments. It's the ideal box for storing small weights, hook...