Black Friday Sale Items

The reel maintenance kit is part of the right series of products to properly service all of your Abu Garcia reels. Includes:10/11mm wrenchFlat...

The Pflueger® Monarch is our entry level standard arbor fly reel that can be used with confidence. Constructed of very high quality die-cast alum...

J-Braid x4 a 4 Carrier has been added, J-BRAID x4 perfect for abrasion resistance and ease of use for knot tying and line management. The 4 Carri...

The new North Coast Salmon and Steelhead Side Drifting rods are designed and crafted for the acute demands of those pursuing these marvelous gamefi...

Specialized trolling actions for the Salmon, Steelhead and Walleye angler. Accudepth rods match perfectly with Accudepth line counter reels. ...

Specialized trolling actions for the Salmon, Steelhead and Walleye angler. Accudepth rods match perfectly with Accudepth line counter reels. ...

The D-Vec Tactical View Lure Covers are the only see-through lure wrap in the industry.The unique  clear-view design allows you to immediately id...

The lures that are most challenging to stow for today’s anglers are hard baits. With lots of trebles, both crankbaits and stickbaits tend to tang...

The lures that are most challenging to stow for today’s anglers are hard baits. With lots of trebles, both crankbaits and stickbaits tend to tang...

A perfect first rod and reel set up for a great price point. The Daiwa D-Shock combo is great for species from small panfish to large carp and pi...

Daiwa's 80's series reel matched up with a graphite composite rod makes a day on the water a pure pleasure. Whether you are a seasoned angler or ...

A new addition to our popular dealer driven rod series has arrived- KAGE™ Walleye Rods. Exclusive to independent dealers, designed for th...

Please contact the store for any Daiwa Kage inquiries: mail@naturalsports.ca or call us 519-749-1620 The clean designs and sta...

The clean designs and state of the art construction put these KAGE Bass Rods in the hands of anglers ranging from the most serious weekenders to ac...

Send your bait into the strike zone on a straight, twist-free fall with the Black Betty FreeFall Ice Reel. Make a statement with head-turning Tri...

New for 2020-21 the FreeFall gets supersized! More capacity, more versatility, and more drag. The FreeFall XL features a Core Balanced Magnetic B...

The mono that thinks it's a braid™ is now on ice! The most abrasion resistant, supple and sensitive monofilament ever. Sufix® Advance™ Ice Monofi...

Sufix Ice Magic is a high performance ice fishing monofilament designed to stay manageable even in frigid water. Special additives deter water ab...

J-Braid x8 line is a complete line up of high quality 8 carrier braid made of the finest materials from Japan. 8 Strands of tightly woven fibers ...

Hardcore muskie angler this is your rod.  The Daiwa Prorex Muskie Rods are engineered with unique features that enhance comfort convenience and t...

Great Lakes series trolling rods are designed to have a higher quality of materials and components needed to master the most productive day on th...

The Procyon Freshwater Fishing Rod collection is reasonably priced yet loaded with high-end features. With 10 conventional rods and 22 spinning r...

Rods which are 8 feet in length or greater when fully collapsed do not qualify for $40 flat rate shipping due to oversized shipping rates. ...

The Procyon Freshwater Fishing Rod collection is reasonably priced yet loaded with high-end features. With 10 conventional rods and 22 spinning r...

The Procyon Freshwater Fishing Rod collection is reasonably priced yet loaded with high-end features. With 10 conventional rods and 22 spinning r...

AIRD X is made from a high quality graphite material that gives the rod its sensitivity and strength. Combined with “Braiding-X” construction whi...

Rods which are 8 feet in length or greater when fully collapsed do not qualify for $40 flat rate shipping due to oversized shipping rates. ...

The Northcoast Salmon and Steelhead Series are designed and crafted for the acute demands of those pursuing these marvelous gamefish in river, lake...

The Northcoast Salmon and Steelhead Series are designed and crafted for the acute demands of those pursuing these marvelous gamefish in river, la...

J-FLUORO LEADER is the true 100% Fluorocarbon Leader Material is manufactured using the finest raw materials available. Made in Japan by the most...

The next-generation Daiwa BG MQ spinning reels feature a one-piece Monocoque aluminum body for maximum strength, rigidity, and power. Built for eve...

The battle tested Lexa line has been upgraded and reintroduced- the all new Lexa Type HD. The features that have made the Lexa a staple in markets ...

Constructed from a marriage of hi-tech carbon and rugged aluminum. The reel is ultra strong yet light and rigid combining the best characteristics ...

Tranx 200 is built to withstand the harshest saltwater environments. After over a decade of corrosion study, Shimano has developed a reel concept...

Tackle anything that swims in freshwater or saltwater with the powerful, new Tranx. X-Ship & HEG technologies combine to provide massive cran...

Hot price and features—it’s the most reasonable spinning reel you can buy. Great looking new body design with ABS aluminum spool and Digigear.

Tekota’s legacy continues with the new low-profile, 300-size (double paddle handle) trolling reels. The line-counter case is integrated into the B-...

The Shimano Sienna is a high-performance, affordable reel featuring the Propulsion Line Management System for longer, tangle-free casts, Super Stop...

The Sweepfire-2B Spinning Reels are built with premium components to offer both quality and value. These reels utilize Digigear technology for op...

Tournament-tough quality and superb dependability, Shimano built the Curado 300 for anglers who aren’t just chasing fish but those targeting qual...

Shimano made waves in the ice-fishing world in 2018, and the efforts continue for 2019/20 ice-fishing season with its ‘next level’ ice rods now o...

The unsung hero of hard work deserved a little attention. Our ultra-durable LoadOut™ bucket is designed for lugging, loading, hauling, and baling...

Our 473 ml / 16 oz size is a perfect fit for bigger cans (like craft beers), keeping the last sips as good as the first. Our new Load-and-Lock™ Gas...

The Roadie® 24 Hard Cooler is a fresh take on a tried-and-true YETI favorite. It’s 10% lighter, holds 20% more, and performs 30% better thermally...

Acme Tackle brings another innovation to the jigging minnow category by introducing the all-new Hyper-Rattle. This bait offers the balanced, life...

The monofilament choice for cold-weather fishing. Soft and supple. Good choice for outside ice fishing set ups (no shelter). FOR COLD WA...

A specially designed 100% fluorocarbon formula for ice fishing. Thinner diameter and supple to stay flexible in cold weather conditions. ...

Shimano’s SKIXX reinvents the premium muskie rod market. The patented, high-strength, Spiral X, foundational structure enhances torsion and compres...

Sculpted from over a decade of engineering advancement and a rich lineage of predecessors, the new Vanford tests the boundaries of technology and e...

The spaces between the nylon molecules are filled with resin in a new resin reinforcement process to produce a hydrophobic line which retains its s...

Water Gremlin’s Low Profile™ Slip-Sinkers are made super tough, so they won’t dent up when banged on the rocks. The perfectly round hole stays ro...

Strength and simplicity win the CFS battle with this modern take on the classic wading tool. Lightweight yet highly durable 7075 aluminum tubing w...

Simms' most durable wader that's been meticulously refined to offer features and functionality that meet the demands of the world's most discerni...

Big fish can't resist the tantalizing, slow-rising action of new Shadow Rap Shad. Swimming with the infamous horizontal struggle with a vertical ...

Small baits can pack a big punch, and the BOOYAH ToadRunner Jr does just that. Constructed from a modified Pad Crasher Jr body with finely-tuned ...

The BOOYAH Boo Jig is designed to slip down inside brushpiles or through vegetation without snagging. This jig features a flat bottom and 18-degr...

The BOOYAH Baby BOO Jig features a 60-strand ultra fine BOOYAH silicone skirt, light weedguard and a Ultra Point black nickel light wire hook, th...