Berkley

Berkley® Fusion19™ hooks are targeted to everyone, from the novice to the avid angler. The round ball shakey head is a tried and true classic des...

Berkley® Fusion19™ hooks are for everyone, from the novice to the avid angler. The Frog Hook fits perfectly into soft body frogs – especially the...

With the Berkley® Tournament Scale avid angles can get precise measurements in seconds for quick easy culling. Extremely accurate 15 pou...

With the Berkley® Digital Fish Scale angles can get precise measurements quickly and can store weight in memory. The Auto-Save function automatic...

Berkley PowerBait makes novice anglers good and good anglers great! Berkley scientists have spent over 25 years perfecting an irresistible scent ...

Berkley PowerBait makes novice anglers good and good anglers great! Berkley scientists have spent over 25 years perfecting an irresistible scent ...

The new Berkley® Fusion19™ Tungsten Jigs are compact, versatile jigs that pair with your favorite soft plastics. High density tungsten allows for...

Berkley® has worked with the Pros to design multiple sizes of Flicker Shads to match the hatch. The unique action creates a "Flicker" that imitat...

Berkley PowerBait makes novice anglers good and good anglers great! Berkley scientists have spent over 25 years perfecting an irresistible scent ...

With Berkley®, everyday anglers will get it all; performance, value, and reliability to make fishing more enjoyable. Powder coated steel...

With Berkley® Rod Racks , everyday anglers will get it all; performance, value, and reliability to make fishing more enjoyable. Vertical...

Gulp! Alive! Attractants are available in many popular prey scents and flavors. Simply spray any bait to make it taste and smell like live bait. ...

Berkley PowerBait Ice uses the same irresistible scent and flavor that took scientists over 25 years to perfect. Fish love PowerBait Ice so much ...

Berkley PowerBait Ice uses the same irresistible scent and flavor that took scientists over 25 years to perfect. Fish love PowerBait Ice so much ...

Berkley® paired its world-class bait design engineers with a team of pro-anglers which includes hard bait legend and expert, David Fritts, to sim...

Professional grade Trilene Sensation has been trusted by our Berkley pro staff for more than a decade. With extreme strength-per-diameter, it is ...

The Berkley Lightning Rod has helped anglers Catch More Fish™ for generations. Now constructed with 24 Ton Multi Modulus graphite, the carbon com...

The Berkley Lightning Rod has helped anglers Catch More Fish™ for generations. Now constructed with 24 Ton Multi Modulus graphite, the carbon com...

The Berkley Lightning Rod has helped anglers Catch More Fish™ for generations. Now constructed with 24 Ton Multi Modulus graphite, the carbon com...

The first and only Nylon Monofilament to physically change color! Changes to bright gold in sunlight so you can see the line - see more strikes! ...

Create a top water commotion they can’t resist with the Berkley® Spin Rocket. The Spin Rocket’s slender hydrodynamic profile is an excellent minn...

Create a top water commotion they can’t resist with the Berkley® Spin Bomb. Not only does the Spin Bomb’s shape make it ideal when there are smal...

With Berkley®, everyday anglers will get it all; performance, value, and reliability to make fishing more enjoyable. Stores 3 rods or co...

The monofilament choice for cold-weather fishing. Soft and supple. Good choice for outside ice fishing set ups (no shelter). FOR COLD WA...

A specially designed 100% fluorocarbon formula for ice fishing. Thinner diameter and supple to stay flexible in cold weather conditions. ...

Ideal for finesse top water presentations, the Berkley® Drift Walker features a slim hydrodynamic profile and a long walking stride for those sli...

Berkley PowerBait makes novice anglers good and good anglers great! Berkley scientists have spent over 25 years perfecting an irresistible scent ...

PowerBait MaxScent line of baits release a super-charged scent field attracting fish in a way never before seen. This all-new material is perfect...

Berkley PowerBait makes novice anglers good and good anglers great! Berkley scientists have spent over 25 years perfecting an irresistible scent ...

Crafted to deliver exciting top water action, the Berkley® Bullet Pop combines versatility and proven popper action. It’s sleek tail weighted des...

Berkley PowerBait makes novice anglers good and good anglers great! Berkley scientists have spent over 25 years perfecting an irresistible scent ...

Berkley PowerBait makes novice anglers good and good anglers great! Berkley scientists have spent over 25 years perfecting an irresistible scent ...

PowerBait MaxScent line of baits release a super-charged scent field attracting fish in a way never before seen. This all-new material is perfect...

PowerBait MaxScent line of baits release a super-charged scent field attracting fish in a way never before seen. This all-new material is perfect...

PowerBait MaxScent line of baits release a super-charged scent field attracting fish in a way never before seen. This all-new material is perfect...

The extreme scent dispersion of Gulp! expands the strike zone allowing you to catch more fish! Berkley Gulp! truly is the next generation in soft...

Berkley PowerBait makes novice anglers good and good anglers great! Berkley scientists have spent over 25 years perfecting an irresistible scent ...

Berkley Flicker Minnows are pro designed and tournament proven. Using the same strict development standards from Flicker Shad, we created a line ...

Berkley PowerBait makes novice anglers good and good anglers great! Berkley scientists have spent over 25 years perfecting an irresistible scent ...

Berkley PowerBait makes novice anglers good and good anglers great! Berkley scientists have spent over 25 years perfecting an irresistible scent ...

Berkley PowerBait makes novice anglers good and good anglers great! Berkley scientists have spent over 25 years perfecting an irresistible scent ...

Creates harmonic vibration that draws active fish Emulates movement of small baitfish Outstanding for deep water dropshotting ...

THE CHOICE OF THE PROS! - A FLUOROCARBON GOOD ENOUGH TO BE CALLED TRILENE® Choice of the pros for nearly 10 years! Trilene 100% Fluorocarbon i...

Berkley PowerBait makes novice anglers good and good anglers great! Berkley scientists have spent over 25 years perfecting an irresistible scent ...

Berkley® Fusion19™ hooks are targeted to everyone, from the novice to the avid angler. The Weighted Wacky head features a hook bend ideal for wac...

Berkley Fusion19 hooks are targeted to everyone, from the novice to the avid angler. The Weighted Swimbait hook keeps all your swimbaits secure a...

Berkley Fusion19 hooks are targeted to everyone, from novice to the avid angler. The Swimbait hook is the ideal soft plastic hook and features a ...

Berkley Fusion19 hooks are targeted to everyone, from the novice to the avid angler. Weedless Wide Gap hooks feature a fluorocarbon weed guard to...

Berkley Fusion19 hooks are targeted to everyone, from the novice to the avid angler. The Treble Hook is an instrumental hook design used in a wid...

Berkley Fusion19 hooks are targeted to everyone, from the novice to the avid angler. The FWG is a finesse-style hook with a wide gap to ensure go...

When it comes to terminal tackle, we can sum up our performance in just one word - strength. Berkley® components can handle the toughest tests. ...

When it comes to terminal tackle, we can sum up our performance in just one word - strength. Berkley® components can handle the toughest tests. ...

When it comes to terminal tackle, we can sum up our performance in just one word - strength. Berkley® components can handle the toughest tests. ...

When it comes to terminal tackle, we can sum up our performance in just one word - strength. Berkley® components can handle the toughest tests. ...

Berkley Fusion19 hooks are targeted to everyone, from the novice to the avid angler. The Feathered Treble hook is an instrumental hook design use...

Berkley® x9 Braid is a conventional braid using 100% PE fibers. 8 stranded braids are popular and Berkley® x9 takes it to another level by adding...

PowerBait MaxScent line of baits release a super-charged scent field attracting fish in a way never before seen. This all-new material is perfect...