Products

Second only to the news that salmon and steelhead were tearing up tackle in the Great Lakes was the discovery that Little Cleos were the surest w...

New to the Little Cleo lineup this season is the Moonshine Glow Series. This exciting combination merges the legendary fish-catching capabilities o...

The Google Eye Jig is the combination of sight and sound to trigger more bites in all water types! Its Shockwave Rattle System has been designed to...

The new standard for open water vibe baits, the V-Rod features an all steel frame with lead injection molding body to create the ultimate b...

1200 DENIER HIGH GRADE NYLON UPPER PADDED SYNTHETIC LEATHER COLLAR SURE GRIP FELT SOLE QUICK LACE SYSTEM 3E WIDE DESIGN

The Airflo Forge floating line is an excellent fly line at a price level that won’t break the bank. With all the fly lines on the market today...

Probably the most popular range of fly lines in the UK today, the Sixth Sense range from Airflo is the ‘go-to’ flyline for the majority of Stillw...

The ultimate single-hand Skagit line. The Scout is perfect for single-hand spey casting or when fishing switch rods in tight quarters. Its ...

With a compact head and aggressive front taper, this easy loading line delivers monster flies with pin point accuracy. Built on low stretch power...

With an aggressive rear taper, and forward-biased concentration of mass the Superflo Power Taper is designed to be anything but subtle. Even it's c...

The Power Taper does exactly what is says - puts the energy in the line to turn over any big fly or rig on even the fastest of rods. 

Who says the proverbial jack of all trades is always a master of none? This line does it all - and beautifully so, at that. A great all rou...

The Airflo Velocity fly lines are a budget priced line that can be perfectly matched to any mid-tip action fly rods. With its user friendly taper d...

Two gold Aberdeen Hooks. Crane swivel. Interlock snap. Red beads. Two wire spreader arms. Clear monofilament.

Optimize your charging process with the Apex Lithium's 12V 6A Charger, designed by industry experts for efficient and safe charging of your lithiu...

Aqua View VPGPortable Ice fishing sonar unit. Excellent Like-New condition with new 7ah SLA Battery and charger.  Neoprene softcase with Velcro en...

The Arbogast Original Jitterbug Wakebait is a legendary topwater lure that has a distinctive sound. Premiere nig...

The legendary Arbogast Hula Popper is as deadly on bass, pike and other gamefish today as it was when it first hit the market more than 60 ...

Atlas Mike’s Bait Sac Floaters – Glow in the Dark.  Bait Sac Floaters that glow in the dark! Add floaters to bait sacs to lift off the bottom away ...

The Future of Fishing Scent Technology Using a revolutionary manufacturing process to supercharge traditional soft plastic baits, BaitFuel enhan...

The Bandit Generator features two glow stick insertion points that allow the body to illuminate and glow. This added light source calls out to ga...

Bandit Crankbaits are some of the most popular crankbaits with experienced anglers for a reason - and it's not just because they are one of...

The Bandit Walleye Deep dives all the way to 27 feet and trolls even deeper than that. Walleye, zander and other predator fish love this slender mi...

The Bandit Walleye Shallow dives to almost 12 feet on a long cast and trolls a little deeper than that, making it perfect for walleye, zander and b...

Tortoise/Copper/Green Mirror This Berkley® sunglass has a metal built frame that fits comfortably and is fitted with optical quality, scratch...

Matte Black/Copper This Berkley® sunglass has a metal built frame that fits comfortably and is fitted with optical quality, scratch resistant ...

With Berkley® pliers, everyday anglers will get it all; performance, value, and reliability to make fishing more enjoyable. Anodized alu...

Berkley® paired its world-class bait design engineers with a team of pro-anglers which includes hard bait legend and expert, David Fritts, to sim...

Berkley® paired its world-class bait design engineers with a team of pro-anglers, which includes hard bait legend and expert David Fritts, ...

When it comes to terminal tackle, we can sum up our performance in just one word - strength. Berkley® components can handle the toughest tests. ...

When it comes to terminal tackle, we can sum up our performance in just one word - strength. Berkley® components can handle the toughest tests. ...

When it comes to terminal tackle, we can sum up our performance in just one word - strength. Berkley® components can handle the toughest tests. ...

The Berkley® Bladed Rawler Jig fills a big need for anglers looking to present high flash slow-turn crawler actions with precision casts and ulti...

Crafted to deliver exciting top water action, the Berkley® Bullet Pop combines versatility and proven popper action. It’s sleek tail weighted des...

The Berkley® Cherrywood® HD Ice spinning combo is an ultralight combo designed to help you ice fish all day long. Featuring a lightweight graphit...

Whether you are a weekend warrior or a seasoned pro, this easy to use top water lure is designed to deliver explosive top water action. Chunk and...

When it comes to terminal tackle, we can sum up our performance in just one word - strength. Berkley® components can handle the toughest tests. ...

Berkley® paired its world-class bait design engineers with a team of pro-anglers which includes hard bait legend and expert, David Fritts, to sim...

Ideal for finesse top water presentations, the Berkley® Drift Walker features a slim hydrodynamic profile and a long walking stride for those sli...

Fillet your catch with ease using the ergonomically designed Berkley® electric fillet knife with precision ground blades. 8 inch stainle...

Designed with input from the Berkley Pro Staff, Berkley Round Ball Jigs are sharp, strong and engineered for reliable performance - fish after fi...

Purpose-Built for Forward Facing Sonar - The Finisher hits on all the fast dropping, hard gliding and fish provoking actions of gli...

New and improved FireLine® is smoother, tougher, and more sensitive! 8-strand fused technology provides unmatched abrasion resistance making it ...

Berkley Flicker Minnows are pro designed and tournament proven. Using the same strict development standards from Flicker Shad, we created a line ...

Berkley Flicker Minnows are pro designed and tournament proven. Using the same strict development standards from Flicker Shad, we created a line ...

The Berkley® Flicker Minnow® has proven itself to be a prolific fish catcher in a wide range of situations. Our hand selected Trolling Pack...

Berkley® has worked with the Pros to design multiple sizes of Flicker Shads to match the hatch. The unique action creates a "Flicker" that imitat...

Berkley® Flicker Shad® performance with an even more exaggerated action. The Flicker Shad® jointed models feature a jointed tail for added tail ...

Proven Berkley® Flicker Shad® action for targeting shallower fish. The Flicker Shad® shallow models feature the same great side roll and flash a...

The Berkley® Flicker Shad® has become an absolute staple in the trolling anglers tacklebox. Our hand selected Trolling Pack features the be...

Topped off with an irresistible PowerBait® flavored skirt and a Fusion19™ hook, the Berkley® Flippin’ jig features all the right things in all t...

BERKLEY® FluoroShield™ is the best of both worlds; a co-polymer core with a fluorocarbon coating. The fluorocarbon coating “shields” the inner co...

Designed to pair perfectly with Berkley® Gulp!®, the Fusion19™ Bucktail jig features quality components that are ideal for fishing with your favo...

Berkley Fusion19 hooks are targeted to everyone, from the novice to the avid angler. The Circle is a modern design for the conservation-conscious...

Berkley Fusion19 hooks are targeted to everyone, from the novice to the avid angler. The FWG is a finesse-style hook with a wide gap to ensure go...

Berkley Fusion19 hooks are targeted to everyone, from the novice to the avid angler. The Heavy Cover hook is an extremely strong hook used for fl...

Berkley® Fusion19™ hooks are targeted to everyone, from the novice to the avid angler. The round ball shakey head is a tried and true classic des...