Products

With a slight exaggeration of the unique Rapala “baitfish in distress” swimming action, the Jointed® gets the undivided attention of otherwise di...

The Jointed Deep Husky Jerk® swims with the classic Rapala "wounded-minnow" wobble and an exaggerated tail action that fish can't refuse. Whether...

Wide swimming jointed action with a loud rhythmic rattle mimics and exaggerates the action of a wounded baitfish. Suspending on pause just ...

Ready to match up with any filleting task, the new Lithium Ion Cordless Fillet Knife produces 80 continuous minutes of runtime without any ...

The lure that started it all is still the number one "go-to" lure. Whether twitched on top as a surface bait, retrieved as a shallow runner, weig...

Look and feel like a pro-fisherman. Moisture-wicking helps you feel dry while the SPF50 protection shields you from the sun. features a cus...

Look and feel like a pro-fisherman. Moisture-wicking helps you feel dry while the SPF50 protection shields you from the sun. features a cus...

The Rap-V Blade is the perfect balance of metal, plastic and Rapala® expertise. This extremely versatile bait produces instant vibration on...

Sound heightens curiosity in fish and triggers investigation. These lures actually have sound frequencies that are harmonic, uniform and "in tune...

The Retractable Line Scissors features a hidden cutting area for safety. Super sharp blades easily cut small braid an...

The Rippin' Rap® is a long-casting, lipless bait with a deep belly and skinny sides that flutter on the drop. It delivers a hard-vibrating action a...

The RipStop™ tail design creates a fast-ripping, flashing swimbait action. Hard-stopping, forward motion stops on a dime, with a subtle shimmy be...

The RipStop® Deep has the same action as the original RipStop®, it just dives deeper. The RipStop® tail design creates a fast-ripping, flashing s...

The benchmark other crankbaits are measured by, the Shad Rap® closely resembles baitfish found the world over. Constructed of premium balsa, it i...

The shallow running version of the Shad Rap®. Constructed of premium balsa, it is ideal for fishing skinny water it features precise action...

The Shadow Rap® combines a horizontal struggle with a vertical fade that perfectly mimics a minnow in trouble. Rapala has perfected the natural m...

The Shadow Rap® Deep combines a horizontal struggle with a vertical fade that perfectly mimics a minnow in trouble in the 4-8 foot depth range. R...

Big fish can't resist the tantalizing, slow-rising action of new Shadow Rap Shad. Swimming with the infamous horizontal struggle with a vertical ...

The Shadow Rap Shad breaks the mold. Fish it finesse in the morning when the big ones are still a little sleepy, then ramp it up all the way to a...

Get your heart racing and your blood pumping with the exciting topwater action of the Rapala Skitter Pop. Built with a unique cupped mouth ...

Superior construction assures a perfect swimming bait right-out-of-the-box. Toss it out. Pump. Reel. Pump. Reel. You're "Walking-the-Dog." ...

A favorite in fish camps around the world, The Soft Grip combines the legendary Rapala flexible blade with a non-slip, soft grip handle resulting...

Featuring a stainless-steel construction built to perform in harsh marine environments, the Rapala Super Stainless Pliers have a precision internal...

Insulated tip-up covers hole and prevents freeze up (up to 10” hole) Convenient on-board tackle storage. Keeps everything handy Two bite settings...

Add unmatchable sensitivity to any ice rod. Snap-Back Titanium design will not kink or break. Adjustable tension and hi-vis indicator bead give a...

A perfect combination for predator fishing: the classic Rapala® shad body design with an easy-to-use gliding action. Extremely responsive abachi ...

The Ultra Light Rippin’ Rap® features a lipless, deep belly profile designed to dive and rip. With its flat, skinny sides this bait flutters on t...

The X-Rap® is "all about the action." The versatility of the X-Rap allows an angler to impart a number of fish-catching actions in a single retri...

The X-Rap Deep rockets towards the bottom with all positive characteristics that has made the X-Rap legendary; prominent scales and lateral...

A formidable creature, the X-Rap® Otus, combines Rapala’s fish-catching X-Rap® construction with a beautifully color matched curl tail to create ...

The Finnish Beast, X-Rap® Peto, combines Rapala’s fish-catching X-Rap® construction with a beautifully color matched soft tail to create a seamle...

RAVEN® PEGS are great for keeping your beads in place without damaging your line.  The pegs come in a container that helps keep your vest or bea...

The RAVEN® float system was specifically developed for river Steelhead and Salmon fishing. A RAVEN® float is now available for virtually any rive...

The HELIX™ is the ultimate value in centerpin reels. Features a solid backplate and ergonomic ported spool. The stylish design and great performa...

RAVEN® HELIX™ rods are the perfect action for lure fishing, bottom bouncing and shallow-water float fishing. Salmon rods combine outstanding value ...

RAVEN® HELIX™ rods are the perfect action for lure fishing, bottom bouncing and shallow-water float fishing. HELIX™ Float rods offer great value wi...

RAVEN® HELIX™ rods are the perfect action for lure fishing, bottom bouncing and shallow-water float fishing.  Steelhead rods combine outstanding ...

RAVEN® IM6 float rods have defined tradition float rod action for over a decade. They provide smooth action that cushions light leaders yet have pl...

RAVEN® IM6 float rods have defined tradition float rod action for over a decade. They provide smooth action that cushions light leaders yet have pl...

RAVEN® IM8 rods deliver crisp, clean action while balancing power and traditional float rod feel. One of the best and most versatile rods on the ...

This premium quality monofilament has excellent abrasion resistance and high breaking strength. RAVEN® MAIN LINE’s supple formulation and high buoy...

This reel has a sleek, ergonomic design. Features an adjustable “coin slot” tension screw to make on-the-river adjustments a breeze. Air...

Tie on this powerhouse hook when you’re after big Salmon and Steelhead. A great hook for horsing fish out of snaggy situations or strong currents...

We are proud to introduce the most advanced float rod on the planet. We combined the most advanced NANO technology resins, REC Recoil™ and Titani...

This light wire hook works perfectly for roe bags and single eggs. Sedge hooks have been the standard for Steelheading for years. The sedge hook ...

The popular sedge pattern hook in a fish-attracting red finish gives extra flash to roe bags, single eggs and pink plastic worms. The Sedge Supre...

The RAVEN® float system was specifically developed for river Steelhead and Salmon fishing. A RAVEN® float is now available for virtually any rive...

This is the perfect all-purpose hook. It is considered the most dependable Steelhead hook on the market with its great hooking and holding power....

This medium wire hook is ideal for roe bags and trout worms. Its compact shape and superior hooking ability sets it to become the new standard fo...

The perfect dispenser for the full range of Raven Super Soft shot. Fits comfortably in any wading vest or jacket pocket. Available in Standard Raw ...

If you’ve spent any time with a Rebel Wee-Crawfish or Teeny Wee-Crawfish tied to the end of your line, at some point you’ve most likely wis...

The Rebel Pop-R has been the standard by which all topwater poppers/chuggers have been judged for more than three decades. This lure won angl...

The RUN fly reel was designed for the angler looking for a lightweight reel option with the stopping capabilities of a carbon fiber drag sy...

This one piece, clear float is ideal when stealth is required and is a perfect trotting float for Salmon and Steelhead. The Phantom is also excel...

Chemically Sharpened SABRETOOTH hooks are manufactured from the finest quality high carbon steel, producing unparalleled strength and sharp...

Refill your Blackbird Shot Dispenser.  These bags contain the right amount for your dispenser for your convenience on the waer!

SPAWN NET alternative when high visibility is required. Size 27" x 27"