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Northland Buck-Shot Rattle Spoon
The Buck-Shot Rattle Spoon is deadly year-round for vertical jigging perch, walleye, trout, bass and pike. Jig aggressively in a lift-fall manner...
View full detailsNorthland Eye-Ball Jig
Get the drop on walleyes, saugers, perch, bass and more. Rig with live bait or a variety of soft plastics like the IMPULSE® Smelt Minnow and IMPU...
View full detailsNorthland Eye-Ball Spoon
The Eye-Ball Spoon™ perfectly mimics the real thing, with bling. The backside of the spoon offers an array of colorful glow patterns for all sce...
View full detailsNorthland Forage Minnow Jig (2 Pack)
The renowned Forage Minnow® Jig flashes and flutters up strikes from walleyes, trout, jumbo panfish and other predators. It produces an incredibl...
View full detailsNorthland Forage Minnow Jigging Spoon
The Holographic Forage Minnow® Spoon’s erratic, crippled-minnow action catches everything from walleyes to perch, bass, trout and panfish. Jig it...
View full detailsNorthland Glo-Shot Jig
The Glo-Shot® Jig’s luminescent Glo-Shot® Stick and fixed single-hook design make it ideal for deadsticking or fishing below a bobber with a lightl...
View full detailsNorthland Gum-Ball Jig Heads
The Northland Gum-Ball Jig Head features the familiar and classic round ball head jig shape, and a barbed bait collar secures live bait and...
View full detailsNorthland Loop Snap
Designed in the shape of a traditional loop knot with a secure yet easy-close snap, the Loop Snap limits the grip on the lure, giving your presen...
View full detailsNorthland Reed-Runner Double Willow Spinnerbait
The REED-RUNNER is a premium quality spinnerbait type of fishing tackle, and simply a fish catch’n machine for Big Bass & Northern Pike...
View full detailsNorthland Reed-Runner Tandem Spinnerbait
The REED-RUNNER is a premium quality spinnerbait type of fishing tackle, and simply a fish catch’n machine for Big Bass & Northern ...
View full detailsNorthland SINK'N Jig
Feature premium hooks “Bait Saver” collar and hot neon attractor colors DuraFinish coating fo...
View full detailsNorthland Slip-On STING'R Hook
Boosts hooking percentages with light-biting walleyes, saugers and other gamefish by 30 to 50 percent or more. Rubber-coated “loop-end” easily sl...
View full detailsNorthland Smeltinator Jig 1/2 oz.
The Bassmaster Classic winning Smeltinator Jig is the creation of Canadian Angler Bryan Gustafson. It wouldn't be what it is today without ...
View full detailsNorthland Smeltinator Jig 1/4 oz.
The Bassmaster Classic winning Smeltinator Jig is the creation of Canadian Angler Bryan Gustafson. It wouldn't be what it is today without ...
View full detailsNorthland Smeltinator Jig 1/8 oz.
The Bassmaster Classic winning Smeltinator Jig is the creation of Canadian Angler Bryan Gustafson. It wouldn't be what it is today without ...
View full detailsNorthland Smeltinator Jig 3/8 oz.
The Bassmaster Classic winning Smeltinator Jig is the creation of Canadian Angler Bryan Gustafson. It wouldn't be what it is today without ...
View full detailsNorthland STING'R Hook
A proven way to increase your catches of light-biting walleyes, saugers and other gamefish by 30 to 50 percent or more since its creation in 1987...
View full detailsNorthland UV Buck-Shot Spoon
Perfect for perch, crappies, walleyes and trout through the ice and in open water. Optically brightened UV finish excels in low-light and low-vis...
View full detailsNorthland UV Forage Minnow Jig (2 Pack)
Walleyes, trout, jumbo panfish and other predators see the UV Forage Minnow® Jig high-vis, optically brightened UV finish from afar. When fish mo...
View full detailsNorthland UV Forage Minnow Jigging Spoon
The UV Forage Minnow® Spoon blends a high-vis, optically brightened UV finish with deadly crippled minnow action to catch walleyes perch, bass, t...
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