All Products

Sheffield Soft Floats Squatty Orange Made of soft blown plastic the won't break in the cold Clear bottom w/center line tu...

Designed for the flats angler, the Zane Carbon is a lightweight, large arbour sealed disc drag reel capable of handling anything that’s thr...

The Berkley® vertical rod rack saves space while neatly and securely storing up to 6 complete rod and reel combos.Use enclosed screws to at...

Our planer reel replacement line features 150 feet of 200 lb test line with snap swivel.    PART# PRRL-150

The classic Frabill bait bucket has earned admiration from many anglers for its functional and durable design. The specialized lid accommod...

The Saltist Levelwind Linecounter offers the perfect match of line capacity, durability and performance. Built with a rugged, aluminum fram...

The Slender Spoon™ is a bent, ultra-light spoon that offers loads of flash and flutter on the fall, unlike any other bait on the ...

Easy-On/Easy Off "Overshoe" Style Design Exclusive Serrated Plates Provide Superior Traction   Rugged and flexible construction ...

The new Eagle X fly outfit is an all purpose fly fishing kit featuring Fenwick®'s new Eagle X medium fast rod series.FEATURES ...

Slim One-Sided Waterproof Dimensions: L = 5 1/2" W = 4" H = 3/4"

With pride and prestige on the line, avid bass anglers focus on the details when relying on their tools to stand out from the pack. Handcra...

With pride and prestige on the line, avid bass anglers focus on the details when relying on their tools to stand out from the pack. Handcra...

With pride and prestige on the line, avid bass anglers focus on the details when relying on their tools to stand out from the pack. Handcra...

With pride and prestige on the line, avid bass anglers focus on the details when relying on their tools to stand out from the pack. Handcra...

With pride and prestige on the line, avid bass anglers focus on the details when relying on their tools to stand out from the pack. Handcra...

Multi-coloured - Changes every 10 feet 8 Strand tightly braided Ultra thin and super strong Water resistant

Great traction on ice or other slippery surfaces Rugged construction Non-slip rubberized material Standard size for most sho...

The Berkley® Cherrywood® HD Ice spinning combo is an ultralight combo designed to help you ice fish all day long. Featuring a lightweight graphit...

Ugly Stik®GX2™ is the next generation of Ugly Stik® that combines the heritage and tradition of the original while maintaining the strength and d...

Frabill has everything for your finesse fishing needs. This complete set includes a line threader and two spring bobbers, which easily snap onto ...

The Fenwick Night Hawk™ combines the quality and premiere craftsmanship that Fenwick embodies with today’s modern day, high-tech components. Feat...

Ugly won't quit. Ugly Stik® Elite rods feature premium cork handles, Ugly Tech™ construction, Ugly Tuff™ guides, and the Ugly Stik® Clear Tip® de...

Bill Davis custom spreaders, built for Lake Simcoe and more!

Seaguar IceX Fluorocarbon Fishing Line – Low Memory, Micro Diameter with Exceptional Abrasion Resistance, Knot and Tensile Strength. More Sensiti...

The StrikeMaster® Surface name says it all. “SURFACE” with SOS Flotation Technology (Stay on Surface) assists you in keeping afloat for up to two...

The StrikeMaster® Surface name says it all. “SURFACE” with SOS Flotation Technology (Stay on Surface) assists you in keeping afloat for up to two...

Kit Features: 6" Falcon Fillet Knife & Sheath Sharp stainless steel blade with a strong flexible tip Hard sheath with built-...

Small in size with big time features this Mini Pliers and Mini Side Cutter Combo are sized for tackle box or pocket. Compact needle nose pliers hav...

These "use 'em all the time" tools are ready for action. Lightweight clipper is perfect for cutting line and cleaning up stray ends of knot...

Made by Marttiini, the makers of premium Rapala fillet knives for over 50 years.Updated Nordic design creates a modern classic. Brown laminated h...

18" Metal Handle 5-1/4" Diameter metal cup  

Auto hook set unit performs with most any length or action ice combo. Consturcted of a durable, yet lightweight ABS plastic body featuring a full...

Soft Sided Rod Bag. Keep rods together and safe in this water resistant lightweight denier shell, padded for protection. Storage pocket inside is...

SC Precision-taper solid carbon blanks provide exceptional performance.Wear resistant agglomerated cork handles tailored per model and application....

NOTE: Due to the size of this item, this product is only available for in-store pick up. If you would like to request a shipping quote, please co...

NOTE: Due to the size of this item, this product is only available for in-store pick up. If you would like to request a shipping quote, please co...

FEATURES: StrikeMaster ® SOS Flotation Technology (Stay On Surface) - Floats for 2 Hours When Worn as a Pair Zip-to-Hip Side Zipper...

SEE FISH AND STRUCTURE IN MAXIMUM DETAILGet crystal-clear images and remarkable target separation under the ice with the portable STRIKER Vivid 5...

GET CLEAR, HIGH-CONTRAST VIEWS ANYWHERE YOU FISH Designed for the passionate angler, the ECHOMAP UHD2 53cv ice fishing bundle provides detaile...

MARK IT. NAME IT. FIND YOUR WAY BACK. Enjoy year-round fishing with the portable STRIKER™ Plus 4 ice fishing bundle with waypoint marking. ...

A pair of wading boots built with traction and durability is the first step to ensuring you are safe and comfortable on the river. Our new Streamsi...

Okuma Guide Select Pro rods are the ultimate in steelhead rods.  The 30/40 ton graphite is ultra-sensitive and responsive to the lightest of bite...

RAVEN® IM6 float rods have defined tradition float rod action for over a decade. They provide smooth action that cushions light leaders yet have ...

RAVEN® HELIX™ rods are the perfect action for lure fishing, bottom bouncing and shallow-water float fishing. HELIX™ Float rods offer great val...

The Rhys Davis name has been around for 60 years and is known for the highest quality and standards in frozen bait. X-Large 6" Anchovies - 8 P...

To maximize success on trophy bass, stripers, musky, salmon, and a host of inshore species, it takes strength, line capacity and a powerful drag ...

After years of experience trolling the Great Lakes, the team at Underdog Sportfishing knows how to catch'em and they know their bait. That's why th...

See images clearly with improved screen clarity, transducer sensitivity and target separation  Scan surroundings with sharper images, ...

QUAdra tex 3000 mvp durable, breathable performance fabric. detachable suspenders, built in belt, outside pocket, built in greavel guard, 3.mm neop...

With a heavy duty design and grooved bottom interior, you won't have to worry about the security of your equipment when it's installed in o...